Navigating the challenges of the COVID-19 era, MakeReady collaborated with NRHCC to develop accessible outreach materials. From easy-to-read guides to friendly social media posts, we aimed to spread awareness about testing and staying safe, with a focus on cultural inclusivity tailored for Tāmaki Makaurau.

The MakeReady team had a lot of fun putting together the artwork for Auckland Philharmonia Orchestra's APO 4 Kids Christmas 2014 concert.

Here are some behind the scenes pictures of parts of the process. 

MakeReady were asked to assist in producing a brand guidelines system to bring more consistency to The Salvation Army’s identity nationwide. It was a great success, and several years later it’s still rewarding to see it applied across the country in various ways, right up to signage on the Corps Centres and Family Stores.

We’re also very proud to be a print partner for The Salvation Army, which includes the honour of printing and distributing their fortnightly publication War Cry, a magazine that has been in circulation for more than 130 years!

A collection of work from recent Starbucks campaigns, which we have adapted for the New Zealand market. Collateral includes large scale banners and posters, menu panels, counter cards and table tents.

Micasa is a homeware and appliance brand that is marketed across New Zealand through our client Asia Pacific Brands. Our brief was to create a new look for a trusted brand that positioned Micasa as a stylish and sophisticated choice for the home.

Micasa is about capturing clean lines and modern colours. We saw this project through from logo concepts to final packaging.

In its previous incarnation there was one particular colour associated with the brand. We have revised this, and have created a brand identity that works with any colour enabling us to choose a colour that showcases each individual product in the best possible way. 

Kia Pakari is a resource for schools to enhance community resilience.

In the Kia Pakari programme students explore resilience in their lives, school and communities. Student teams initiate their own inquiries into the factors that make their community vulnerable to emergency events, and design and implement programmes of social action to help local whānau and schools become better prepared to manage adversity.

Learn more

Phil News is a biannual publication that we produce for the Auckland Philharmonia Orchestra, right from first draft to delivery at their door. 

Designing the Make-A-Wish calendar is always a heart-warming experience for us, and we have a fun time putting it together. For the 2015 calendar, we once again had the pleasure of working with the very talented illustrator, Lisa Allen, who created the wonderful wish factory imagery for the calendar. She also very kindly accepted our challenge of crafting a beautiful hand drawn typeface just for this calendar.

MakeReady have been working closely with Transdev Auckland for over a decade. During that time, we’ve helped them through three major identity changes that originated in their global headquarters in Paris.

While we’ve prepared many a timetable over the years, our most recent work includes reimagining their internal newsletter from the ground up and launching it in a new digital format.

We were thrilled to be commissioned to provide such a prestigious statutory body as the New Zealand Parole Board with an appropriate and contemporary visual identity. Since then, we've expanded on our initial work with the rollout of related collateral such as Annual Reports and guide pamphlets.

A collection of work from older Starbucks campaigns, which we have adapted for the New Zealand market. Collateral includes large scale banners and posters, menu panels, counter cards and table tents.

Moving premises at the end of 2013 provided us with the perfect opportunity to revise our own identity from the ground up. Versatility was an important consideration, we wanted our brand to work seamlessly across a wide variety of media and activations, from a tiny profile picture on a smartphone up to large scale signage and everything in between.

For Christmas in 2015 we decided to step away from the computer and get a bit crafty! We lino-cut 'Happy Holidays' (and of course our MakeReady logo) and printed all of our cards by hand.

One of our most cherished and comprehensive projects for New Zealand Red Cross, we were honoured to be involved with such an important event for the organisation. From initial historic research and concepts, right through to production of supporting merchandise and rollout of the identity across many forms of media (too many to list here!), we have greatly enjoyed this project every step of the way.